Guangzhou City Niuwang Electronic Technology Co., Ltd. was founded in 2013, with "Building a Bridge Between Humans and Nature" as our brand mission. We are an industrial enterprise integrating R&D, production, and sales, adhering to the spirit of craftsmanship. We use nearly perfect solutions to address the problems around you, spare no effort to design high-performance and user-friendly products, thereby establishing Niuwang Lighting's position in the mobile outdoor lighting industry and continuously growing through innovation.
In the outdoor lighting industry, Niuwang has always upheld an attitude of continuous improvement and pursuit of excellence, dedicated to creating a reassuring and comfortable lighting experience. Currently, the company has three brands under its umbrella: "Niuwang," "Xinta," and "Jinyanlang" Our products include high-power LED lighting such as searchlights, headlamps, flashlights, and camping lights, providing bright and reliable lighting solutions for quality-conscious users.
11 Year
20 R&D Team
100 Countries and Regions
20 Certificate of Honor
2024
The company's headquarters officially relocated to a 2000-square-meter office space and was awarded the "High-Tech Enterprise" certificate.
2023
The company has obtained the ISO quality management system certification.
2022
The company has determined to establish the E-commerce Division and the Commercial Lighting Division.
2021
The first National Dealers Roundtable Meeting was successfully held.
2020
Finalized the brand and completed the national sales network deployment.
2019
The company was upgraded to a "general taxpayer".
2018
We built the corporate organizational structure, officially establishing the Quality Department, R&D Department, Materials Control Department, Production Department, Sales Department, and Procurement Department of the company. Meanwhile, we promoted the ISO quality management system internally.
2017
In 2017, we comprehensively optimized and upgraded the waterproof performance of Niuwang products, becoming the first in the country to achieve full waterproofing of all products. Meanwhile, we adopted intelligent IC control circuits, further enhancing product quality.
2016
Participated in well-known national mobile lighting industry exhibitions and officially introduced the Niuwang brand to national distributors.
2015
Optimized and upgraded the brand logo, and fully unified Niuwang's packaging, main colors, and the brand's external image.
2014
Based on market research results, we developed distinctive ultrasonic waterproof headlamps and launched China's first ultrasonic waterproof headlamp by the end of the year.
2013
The company was founded and established the mobile lighting project.
Under the premise of accurately capturing market demands and ensuring product quality, we fully consider user experience, emphasize the integration of practicality and aesthetics, and continuously enhance the added value of products to improve users' lighting experience. Meanwhile, we strive to grow and strengthen the enterprise, provide more job opportunities for society, create greater social wealth, and remain committed to giving back to society.
Creating a way for humans and nature to coexist harmoniously lies in upholding sustainable development. "Lucid waters and lush mountains are invaluable assets"—we have consistently taken this as our guiding principle, adhering to the use of environmentally friendly materials, minimizing environmental impact to the greatest extent, and designing and manufacturing our products. Through lighting, we hope to discover the beauty of the night, to understand, connect with, and comprehend nature, and even to integrate harmoniously with it.
We uphold an unwavering pursuit of excellence, collaborating hand in hand to deliver exceptional experiences to customers. Through continuous innovation and progress, we face every challenge with sincerity and enthusiasm, while actively giving back to society and striving to contribute our part to societal development and progress.
We take "Light as the Priority" as the guiding principle for our actions, consistently adhering to the principles of integrity, transparency, and fairness to ensure all decisions and actions are open and aboveboard. At the same time, we uphold the core philosophy of "Quality as the Foundation," regarding the improvement of product and service quality as the fundamental basis for enterprise development, and are committed to delivering exceptional value experiences to customers. These two principles intertwine, together forming the solid foundation of our enterprise.
Email：hoben@gzniuwang.cn
Working Hours: Beijing Time, Monday to Saturday, 9:30-17:30; closed on holidays.
